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Facebook University
Intro - start here
Welcome from Jackie (2:38)
FACEBOOK SUCCESS ROADMAP - Print this! (7:48)
FAQs for membership
Understanding Facebook
#1 rule of Facebook (8:07)
Purpose of your Facebook page (9:14)
Understanding the algorithm (8:23)
Having a plan (12:39)
Know your audience and nail your ideal customer
Why this step cannot be missed (4:05)
Find your ideal customer in 30 minutes (27:35)
Amazing example of an Ideal Customer profile
Ideal Customer reminder (to fill out and keep handy)
Facebook page setup for success
Facebook Shopfront (10:02)
What is your Facebook footprint? (8:00)
3 ideas for perfect Pinned Posts (4:40)
About section - what's the story morning glory? (4:27)
Set up your Settings (4:02)
Facebook image dimensions
Need inspiration? Facebook pages that are rocking it (27:59)
Canva tutorials - become a graphic designer overnight
Intro to Canva (4:25)
Using a template (8:05)
Making an image from scratch (8:56)
Canva hints and tips (8:52)
How to create amazing interior backdrops using Canva & Creative Market (13:58)
Creating killer Facebook content
Killer content intro (4:19)
The four E's of killer content (13:43)
Posting schedule (8:25)
Keeping on top of your Facebook game (20/30/60 min activities)
Conversation generators to use in posts
How to reschedule Facebook videos with 2 clicks (4:23)
Making pre-recorded videos for Facebook
Repurposing video & adding captions (11:35)
15 ideas for Facebook videos
Become a Timelapse pro
Sneaky trick for viral videos (7:05)
5 free apps for social media videos
Facebook Live videos
How to go Live from your mobile (2:55)
How to go Live from your desktop (4:16)
5 FB Live ideas and tips
Script for First FB Live video
4 steps to working up to face on camera videos
Using iMovie to make videos
Intro (3:07)
Make a slideshow video using iMovie (19:07)
How to crop & edit a video in iMovie (18:36)
Secrets for more reach & engagement on Facebook
What is reach and engagement? (2:35)
Posts that boost engagement (12:59)
How to know your engagement rate
How to get around using outside links on posts (4:27)
12 Viral titles
50 engaging posts
How to make a screenshot gif (8:56)
Forumla for Facebook group success
Facebook group intro (9:47)
How to find the right FB groups for your biz (7:47)
How to post in Facebook groups (14:10)
FB Group post templates
Customer temperature - why it's important to remember
What are the 3 types of customers? (6:34)
How to speak to the 3 types of customers (8:45)
How to be more persuasive on Facebook
Example of how persuasive words make all the difference (4:52)
Words for writing persuasive copy
Persuasive post makeovers
Psychology of irresistible social media images
Understanding Facebook insights
Understanding Facebook insights (21:25)
BONUS PDFs
Branding 101
33 Social media posts that sell without selling
Facebook competition faqs
How to ask for killer testimonials
How to niche / streamline your business (28:47)
Collaboration ideas for Facebook
Webinar replays
Facebook group webinar (Nov 2017) (48:08)
3 ways to survive and thrive (Feb 2018) (44:15)
Copywriting webinar (28:26)
Engagement Challenge videos (April 2018) (133:53)
Expert sessions
Product photography with RuthAnn Rafiq from RArtspace (38:15)
How to find the YOU in your branding - Sashka Hanna-Rappl (45:46)
Are you ready for wholesale? With Carolyn from wholesale4creatives.com (32:56)
How to deal with negative / awkward communication from customers with Danielle from The Merriweather Council. (20:47)
Financial goal setting with Janet from Paper & Spark (25:25)
Monthly post & image library
FEB 2018
March 2018
April 2018
May 2018
June 2018
July 2018
AUG 2018
Sept 2018
Oct 2018
Copywriting webinar
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